Fake Account & Impersonation Detection

Defend Your Brand to Maintain Trust

There are millions of accounts that impersonate real people on social media platforms and social websites. Products, celebrities, politicians and high-profile executives are the usual targets of this threat. Situational imposters also create fake accounts for the simple goal of sowing discord during incidents that have the general public’s or media’s attention. Organizations should always have an acute understanding of what digital presence is associated to their brand, product, organization and personnel.

Imposters & Fake Accounts Target an Energy Company

A customer came to us with the need to discover imposter accounts. The company had heightened social media chatter and was concerned of the digital attack surface a fake account would introduce. The company feared posting from the imposter account would have a negative effect on the reputation of the well respected and highly regarded Chief Executive Officer and the company. It was also feared the account could be weaponized and become a cyber threat. This energy company’s security team of deployed a Social Presence Monitor. They quickly discovered an account utilizing the company and Chief Executive Officer’s name. An abuse report was filed with the social network and the account was suspended.

How Impersonation & Fake Account Detection Works

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Create a Social Presence Feed

Create a feed from the DigitalStakeout Footprint social profile index to discover when a social media profile matches a keyword, phrase, product, or brand. Social Presence Monitor performs continuous discovery on 750+ popular public facing social networks and websites.

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Alert, Review and Annotate Discoveries

Create rules to tag discoveries so they can be used as field for filters, alerts and visualizations.

Tail, search and pivot through all of your social presence discoveries with precision.

Setup real-time alerts to be notified when DigitalStakeout Scout discovers new social media presence.

Take-down the Fake Account

The presence of an an imposter account is considered an abusive action. Once an abusive account is discovered, an abuse ticket can be filed with the social network to suspend the account. This continuous control now mitigates a multitude of digital risks of a post coming from an imposter account.